Overview
Make, formerly known as Integromat, is the leading visual automation platform for users who need more sophisticated workflow capabilities than Zapier can provide. While Zapier excels at simple trigger-action automations, Make's visual scenario builder allows for complex, multi-branch workflows with advanced data transformation, routing, error handling, and conditional logic. Make uses a visual canvas where you drag and drop modules, connect them with lines, and configure each step with data mapping and transformations. The platform offers 1,000+ app integrations and supports operations like HTTP requests, webhooks, data stores, and routers for splitting workflows into multiple paths. Make is significantly more affordable than Zapier for high-volume automation — pricing starts at $9/month for 1,000 operations, compared to Zapier's $19.99/month for 2,000 tasks. For businesses and power users with complex automation requirements that go beyond simple triggers and actions, Make offers greater flexibility, more sophisticated tools, and better value at scale.
4.4
Rating
1,567
Reviews
Yes
Free Tier
Make Key Features
Visual Scenario Builder
Drag-and-drop canvas for building complex, multi-branch automation workflows visually.
Data Transformation
Advanced data mapping, filtering, aggregation, and transformation tools for sophisticated workflows.
Routers & Branches
Split workflows into multiple conditional paths based on data values, filters, or logic.
Data Stores
Built-in database functionality for storing, retrieving, and managing automation data.
HTTP & Webhooks
Custom HTTP requests and webhook support for connecting to any API or service.
Make Pros and Cons
Pros
- Visual scenario builder for complex, multi-branch workflows with drag-and-drop simplicity
- Advanced data transformation, routing, and error handling capabilities
- More affordable than Zapier for high-volume automation — starts at $9/month
- 1,000+ app integrations with HTTP, webhooks, and custom API support
- Routers allow splitting workflows into multiple conditional paths
- Data stores provide built-in database functionality for automation
- Better for technical users who need fine-grained control
Cons
- Steeper learning curve than Zapier — visual builder is more complex
- Smaller integration library than Zapier's 7,000+ apps
- Less intuitive for simple automations — overkill for basic needs
- Smaller community and fewer pre-built templates than Zapier
- Scenario execution can be slower for complex workflows
Make Pricing Plans
Plan
Subscription
Starting Price
$9–$155/mo
Free Tier
Available
Make Review Verdict
Make earns a 4.4/5 rating based on 1,567 reviews and extensive hands-on testing. With pricing starting at $9–$155/mo, it's an excellent choice for Complex workflows, Data transformation, Business process automation. The free tier makes it easy to get started without commitment.
Try Make FreeMake Frequently Asked Questions
What is Make?
Make (formerly Integromat) is a powerful visual automation platform that excels at complex, multi-branch workflows. With drag-and-drop scenario building and affordable pricing starting at $9/month, it's ideal for power users.
How much does Make cost?
Make starts at $9–$155/mo on a subscription model. A free tier is available.
What is Make best for?
Make is best for Complex workflows, Data transformation, Business process automation, API integration, High-volume automation.
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